Darryl Laws
Anchoring bias. Anchoring is a term used to describe manager’s tendency to rely too heavily, or anchor on one trait or piece of information when making decisions. During normal decision-making in M&A transactions, individuals anchor, or overly rely, on specific information or a specific value and then adjust to that value to account for other elements of the acquisition that may have negative effects on the M&A’s success. An example. If an executive supported by advisors have to decide an offer price on a target. They may start from the basis of prices paid for similar companies, and then use multiples [e.g., enterprise value to EBITDA and Price/Earnings multiples] as their basis for refining their valuation of the company, rather than considering how well the target company and its strategy fit into the bidding company’s growth strategy. The valuation may suffer from related biases of representativeness, where the valuation is overly dependent on relative valuation compa...